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College Brand Guidelines

The brand at The Ohio State University and the College of Education and Human Ecology is important to the power of Ohio State.

A brand is more than a logo. It is our voice. It is who we are.

In 2013, Ohio State refreshed its brand and created guidelines to apply to all communications. These guidelines provide a roadmap for telling the inspiring stories of our college and this great university in one consistent voice.

We can help you create your own publications that follow the university brand guidelines. It starts with the handy templates we have provided below. Use them to present your work to your audiences.

The templates reflect our college brand. They allow you to make a distinctive presentation that uniquely represents your department or unit across all media – from printed to electronic communications.

You can tailor these flexible templates. Add your own copy, photos and additional pages.

The EHE brand guidelines were created with the help of University Communications. In it you’ll find secondary colors, in addition to the official scarlet and gray palette, for use in your publications. It includes design elements featured in EHE publications (e.g., a dotted line circle broken by copy, rows of small dots) and shows sample designs of each template.

For additional assistance with creating college publications or using the templates, contact

EHE Publication Templates

These templates are for use by faculty, staff and students in the College of Education and Human Ecology. If you use the template design as is, especially if placement and size of the logo remain the same, your publication requires no further approval. Please share a copy with so we can add it to our portfolio of college publications using the templates.

If you wish to change colors in the templates, please consult with the EHE Office of Advancement ( to ensure that your color choice or combination is not already taken by another project or unit.

If you wish to change major design elements or design your own publication, it requires approval first by the EHE Office of Advancement and then University Communication’s brand team.

Learn more about the Ohio State brand identity, its guidelines and resources.

Helpful Hints

How to insert an EHE HTML email into an Outlook email message

How to place and resize a photo in a Microsoft Word document